Bridging Business and Healthcare
Do you want to use your business skills as a bridge between those who develop drug therapies and healthcare providers? Today, the pharmaceutical and healthcare industry is changing from a focus on sales to an account management structure where company representatives help physician practices and pharmacies effectively manage their practices, as well as educate them about new drugs. This shift requires a new skill set, including marketing, organizational behavior, public relations, and industry specific knowledge. Students also learn about a variety of other healthcare industries, such as biotechnology and medical devices. The Pharmaceutical & Healthcare Business major can give you that competitive advantage.
Why Choose Pharmaceutical & Healthcare Business?
The pharmaceutical and healthcare industry is dynamic and constantly changing. It needs smart, well-prepared individuals with the background knowledge in business, science, and technology to effectively compete in this environment. With the worldwide aging of the population, there is an increasing demand for pharmaceutical and other healthcare products. The jobs in this highly competitive industry include sales, marketing, and supply chain positions, as well as directors, and project managers. The Pharmaceutical & Healthcare Business major at Western New England University can prepare you for these exciting opportunities.