Mercedes Maskalik
Vice President for Marketing and External Affairs
Welcome to Marketing and External Affairs at Western New England University. Our division plays a pivotal role in shaping the university's brand, fostering meaningful connections, and driving engagement within our vibrant community and beyond.
Our Mission: Our mission is to elevate the profile of Western New England University by strategically amplifying our distinct strengths, achievements, and educational offerings. Through innovative marketing strategies, collaborative partnerships, and impactful communications, we showcase the transformative impact of a WNE education and its enduring value.